"Bridging Worlds" is a series by LA-based artist and VGT guest author Eron Rauch about the blurred line between games and art. These articles are intended as conversation starters about the burgeoning intersection between the fine art world, academic studies of games, virtual photography, and video game creation. This time, Eron visited Indiecade - again - and, at first, found himself alienated. The photo project that resulted from this encounter with the "oasis that is Indiecade" can be seen in full on Eron's own site; the following article and selection of photos is a look not only at an event most European readers will most likely never experience themselves, but also a glimpse into Eron's creative process.
Cynical disappointment. That would have been my judge, jury, and executioner immediate reaction upon entering IndieCade 2014. Sweltering under the intense sun of an unprecedented drought in California, swimming in the midst of the initial shitstorm that was Ye Olde Geat Fram Gamyr, my eyes and my camera darted along the lines of people, along the rows of tents, looking for the worst. Everywhere I saw nothing but signs for PlayStation-this and Nintendo-that; random brightly branded sponsors trying to sell me wireless internet services for a phone I don’t have; expensive, exciting-sounding schools vying to fulfill my dreams. But one of the fascinating paradoxes of visual art is that while a certain flash of emotion might incite an art project, the process of close contact with the unique and specific details that reveals themselves in the process often leads to a completely different point of view than the initial impression.
Leaving aside all of the other menagerie of lessons learned, unlearned, and still learning from my MFA program, the revelation that stuck with me the most was hammered into me from one infamous class, Post-Studio with (sadly recently passed) Michael Asher. Its premise was simple and has become a maxim for my own art: A project is brought in to share, and everyone in the class talks about it until everyone is totally and completely finished, hours and hours later. Many times I would rail, impassioned, about the work at hand, only to find, hours and hours later in the opposite camp owing to the irreplaceable process of digging past preconceptions and predilections and actually seeing what is in front of you.